iO Series 10 Rechargeable Electric Toothbrush

Name: iO Series 10 Rechargeable Electric Toothbrush
Brand: Oral-B

PFR Grade

Avoid — high plastic content with documented health risks

Electronic waste, plastic waste from handle and replacement brush heads..

PFR Avoid

The Oral-B iO Series 10 is a high-tech electric toothbrush offering advanced cleaning, though it contributes to electronic and plastic waste from its components and replaceable heads.

Score Breakdown

How scores are calculated

Materials (40%): How plastic-free the product is — raw materials, construction, and coatings.

Packaging (20%): Is the product packaged in plastic? Is it recyclable?

Transparency (20%): Does the brand disclose ingredients, sourcing, and manufacturing?

Durability (20%): How long does it last? Longer-lasting products reduce plastic waste over time.

Materials

Packaging

Transparency

Durability

$399.99See Safer Alternatives in Personal Care

This is a rating of this specific product only — not the company. Other products from this brand may score differently.

Last updated: April 8, 2026

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Critical Exposure Risk — Why This Product Category Matters

Electronic waste, plastic waste from handle and replacement brush heads..

Synthetic Plastic Content

synthetic plastic by weight

Why We Rated It This Way

Oral-B's iO Series 10 Rechargeable Electric Toothbrush is made from Plastic housing, internal electronic components, metal shaft, nylon bristles (in replacement heads)..