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Plastic-Free Rating
Oral Care
Mainstream Brand
Oral Care·Crest

3D White Whitening Toothpaste

C
PFR Grade
Fair — some plastic content or limited transparency
Contains sodium lauryl sulfate (SLS), artificial flavors, and saccharin. Crest is one of the most popular toothpaste brands in the US. SLS can cause canker sores in sensitive individuals.
PFR Reviewed

3D whitening toothpaste. Contains SLS, artificial flavors, and saccharin. Crest is one of the most popular toothpaste brands.

Score Breakdown

How scores are calculated

Materials (40%): How plastic-free the product is — raw materials, construction, and coatings.

Packaging (20%): Is the product packaged in plastic? Is it recyclable?

Transparency (20%): Does the brand disclose ingredients, sourcing, and manufacturing?

Durability (20%): How long does it last? Longer-lasting products reduce plastic waste over time.

Materials
5
Packaging
3
Transparency
5
Durability
5

This is a rating of this specific product only — not the company. Other products from this brand may score differently.

Last updated: April 6, 2026

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Moderate Exposure Risk — Why This Product Category Matters

Conventional toothpaste and mouthwash contain triclosan (an endocrine disruptor), sodium lauryl sulfate (SLS, a skin irritant), artificial sweeteners, and microbeads. The mouth is one of the most absorptive surfaces in the body — chemicals applied to the mouth absorb directly into the bloodstream.

Synthetic Plastic Content
80%
synthetic plastic by weight

Why We Rated It This Way

Crest 3D White contains SLS (which can cause canker sores), artificial flavors, and saccharin. Natural toothpaste alternatives without SLS are available.

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