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Plastic-Free Rating
Personal Care
Mainstream Brand
Personal Care·Crest

3D White Brilliance Pro Ultra White Toothpaste

F
PFR Grade
Avoid — high plastic content with documented health risks
Contains Polyacrylate Crosspolymer-6 (a plastic). While the tube is recyclable, proper recycling infrastructure is needed..
PFR Avoid

A Crest product with a focus on sodium monofluorophosphate, water, calcium pyrophosphate, glycerin, hydrogen peroxide (4% w/v), sodium lauryl sulfate, flavor, polyacrylate crosspolymer-6, cetearyl alcohol, disodium pyrophosphate, sucralose, tetrasodium pyrophosphate.

Score Breakdown

How scores are calculated

Materials (40%): How plastic-free the product is — raw materials, construction, and coatings.

Packaging (20%): Is the product packaged in plastic? Is it recyclable?

Transparency (20%): Does the brand disclose ingredients, sourcing, and manufacturing?

Durability (20%): How long does it last? Longer-lasting products reduce plastic waste over time.

Materials
2
Packaging
2
Transparency
2
Durability
4

This is a rating of this specific product only — not the company. Other products from this brand may score differently.

Last updated: April 8, 2026

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Critical Exposure Risk — Why This Product Category Matters

Contains Polyacrylate Crosspolymer-6 (a plastic). While the tube is recyclable, proper recycling infrastructure is needed..

Synthetic Plastic Content
%
synthetic plastic by weight

Why We Rated It This Way

Crest's 3D White Brilliance Pro Ultra White Toothpaste is made from Sodium Monofluorophosphate, Water, Calcium Pyrophosphate, Glycerin, Hydrogen Peroxide (4% W/V), Sodium Lauryl Sulfate, Flavor, Polyacrylate Crosspolymer-6, Cetearyl Alcohol, Disodium Pyrophosphate, Sucralose, Tetrasodium Pyrophosphate. Packaging: Recyclable plastic tube (HDPE)..

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